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About Us

Welcome to Sulbing International!

At Sulbing International, we bring the unique flavors and delightful experiences of Korean desserts to the world. Originating from the heart of Seoul, our brand has redefined traditional Korean shaved ice, or “bingsu,” with a modern twist, creating a sensation that has captivated taste buds across the globe.

Our Story

Sulbing began with a simple yet innovative vision: to introduce a modernized version of Korea’s beloved dessert, bingsu, to a global audience. Our founder, inspired by the rich textures and flavors of traditional Korean ingredients, sought to craft a menu that combines the essence of Korean culture with contemporary culinary creativity. The result was a diverse array of delectable desserts, each one an artful blend of freshness, sweetness, and indulgence.

What We Offer

We pride ourselves on using only the finest ingredients, from the purest milk to the freshest fruits, to create our signature bingsu and other unique desserts. Each bowl is meticulously crafted to deliver a harmonious balance of flavors and textures, providing a refreshing and satisfying experience for all who visit our cafes. From classic red bean bingsu to our innovative matcha and mango creations, there’s a Sulbing for every palate.

Our Mission

Our mission is to share the joy of Korean dessert culture with the world, making Sulbing not just a place to enjoy delicious food, but a global destination for cultural connection and sweet moments. We strive to provide our customers with an unforgettable experience, combining authentic flavors, exceptional service, and a welcoming atmosphere in every Sulbing location worldwide.

Global Expansion

As Sulbing continues to grow, we remain committed to maintaining the highest standards of quality and innovation. With locations expanding beyond Korea and into new markets, we are excited to share our passion for Korean desserts with even more people around the world. Our goal is to make Sulbing International a beloved brand, known for its distinctive offerings and warm hospitality.

Join Us on Our Journey

We invite you to visit one of our many Sulbing locations and discover the magic of our desserts for yourself. Whether you’re enjoying a sweet treat with friends, taking a break from your day, or exploring new flavors, Sulbing International is here to make every moment deliciously memorable.

Thank you for being part of the Sulbing family. We look forward to serving you soon!

Stay Sweet, Stay Sulbing!